Read The Latest Local Search Marketing Headlines

Latest News Posts
Local optimization is key, but it is a relatively new medium that marketers are still getting used to. Is Facebook Local Search underutilized?
There are ample opportunities for Facebook users to search and get in touch with brands on the social media platform, meaning marketers need to make sure they engage in social media for best local SEO practices.
Wednesday, May 22, 2013 Comments (0)
Is Facebook Local Search underutilized?
Foursquare recently launched a redesign of its local business pages for web, maximizing the benefits of local SEO for businesses. Foursquare redesign gives businesses more reason to use local SEO
Foursquare launched a redesign of its web-based local business pages on April 23.
Monday, May 20, 2013 Comments (0)
Foursquare redesign gives businesses more reason to use local SEO
Local search marketers may want to adjust their campaigns accordingly in order to reach their target consumer base on all possible avenues. Bing Ads efforts paying off
Bing has made extensive efforts to increase ad clicks and improve market share with Google, according to Search Engine Journal, and the search giant seems to be finding some success.
Thursday, May 16, 2013 Comments (0)
Bing Ads efforts paying off
Marketers using Google tools for local search may be interested to know that Google Now is predicted to be moving to Google's Home Page. Google Now may be headed to Google Home Page
Marketers using Google tools for local search may be interested to know that Google Now is predicted to move to Google's Home Page.
Wednesday, May 15, 2013 Comments (0)
Google Now may be headed to Google Home Page
Bing recently announced the latest update to Bing Apps for Windows 8. Bing updates Bing Apps for Windows 8
Bing recently announced the latest update to Bing Apps for Windows 8.
Tuesday, May 14, 2013 Comments (0)
Bing updates Bing Apps for Windows 8
Google recently removed the "more results near..." local search feature. Google removes another local search feature
Google recently dropped the "More results near..." feature in its local search option.
Thursday, May 09, 2013 Comments (0)
Google removes another local search feature
Because there is so much spam on the web, fighting malware is not easy. Google named best at keeping out malware
While it has not always been the case, Google is currently the best search engine at keeping malware out of its searches.
Tuesday, May 07, 2013 Comments (0)
Google named best at keeping out malware
Local SEO is playing a huge role in how marketers connect with quality leads, and search engines are making improvements daily to make user experience more relevant. Local SEO trends in 2013 thus far
There have been many changes to search engine optimization strategies already this year, and marketers have had to make adjustments to their campaigns - a majority of them for the better.
Monday, May 06, 2013 Comments (0)
Local SEO trends in 2013 thus far
Foursquare will be updating its iOS mobile app Wednesday morning, an update that will continue efforts to focus on local search and discovery and location recommendations. Foursquare iOS update focuses on search
Foursquare will be updating its iOS mobile app Wednesday morning, an update that will continue efforts to focus on local search and discovery and location recommendations.
Saturday, April 27, 2013 Comments (0)
Foursquare iOS update focuses on search
Search engine marketers are finding new and exciting ways to promote websites online, especially on the local search level, and will continue to better understand how Google functions. Adjusting to the new Google Dashboard
Google leads the way in the search engine race, and keeping up with it is essential to garner the necessary online visibility it takes to grow a brand.
Friday, April 26, 2013 Comments (0)
Adjusting to the new Google Dashboard
The Android phone puts Facebook at the forefront of every activity users do on the phone without sacrificing or altering the functionality of the Android. Positive reviews for Facebook Home phone
The HTC First, or Facebook Home, phone was just released and is already changing the way users interact on social media with their mobile devices.
Thursday, April 25, 2013 Comments (0)
Positive reviews for Facebook Home phone
Bing has officially responded to the new Google Adwords Enhanced Campaigns two months after Google's initial announcement. Bing Ads to take different direction than Adwords Enhanced Campaigns
Bing has officially responded to the new Google Adwords Enhanced Campaigns two months after Google's initial announcement.
Wednesday, April 24, 2013 Comments (0)
Bing Ads to take different direction than Adwords Enhanced Campaigns
Google is expanding at a rapid rate and adjusting its algorithms in a manner that allows marketers to create websites that are relevant and useful to those reading their content. Local SEO playing a bigger role in online marketing
Many have questioned the usefulness and sustainability of search engine marketing, but as it turns out, local search is becoming an increasingly important part of spreading brand awareness.
Tuesday, April 23, 2013 Comments (0)
Local SEO playing a bigger role in online marketing
Local search, a key part of spreading brand awareness in today's online world, is changing with mobile trends, and some have wondered if Google will be able to stay on top with the recent emergence of mobile marketing. Google predicted to withstand mobile advances
It's no secret that mobile use is expanding at an unparalleled rate and marketers are having to quickly adapt to new consumer trends, such as local search.
Friday, April 19, 2013 Comments (0)
Google predicted to withstand mobile advances
Companies can take advantage of Google Alerts and use it to attract interested prospects now more than ever. Google Alerts back on track
Local search marketers may have noticed Google Alerts' poor performance in the past few months and wondered when the feature was going to retain full functionality.
Thursday, April 18, 2013 Comments (0)
Google Alerts back on track
The upgrade allows small businesses to better manage their profile information without the frustration of having to move back and forth between Google Places and Google Plus. Google upgrades Google Places Dashboard
Google has reportedly started upgrading its Google Places Dashboard, and this is a significant step in the search engine's efforts to incorporate local search efforts with other Google platforms.
Tuesday, April 16, 2013 Comments (0)
Google upgrades Google Places Dashboard
Facebook is hoping to create more clarity for users with the newly labeled local search option and may change, and hopefully increase, the use of mobile local search. Facebook makes local search option clear on iOS
Businesses benefiting from local search optimization efforts should be interested to know that Facebook is making it easier for iOS users to utilize the local search option on Facebook.
Monday, April 15, 2013 Comments (0)
Facebook makes local search option clear on iOS
Local SEO is hugely important, but some are ignoring that growing sentiment. Local advertising crucial but most marketers don't know how to apply it
Local search is gaining steam, but many marketers are unprepared.
Thursday, April 11, 2013 Comments (0)
Local advertising crucial but most marketers don't know how to apply it
Revenues from local advertising are expected to reach $150 billion in 2017. Report: Revenues from local advertising expected to soar
Local advertising revenues are expected to approach $150 billion by 2017.
Wednesday, April 10, 2013 Comments (0)
Report: Revenues from local advertising expected to soar
As trends change and consumers' habits evolve, it will require precision and insight to reach a target audience. Understanding local SEO citations
Search Engine Watch recently touted citations as the new link building, meaning that marketers should adapt their local SEO strategies accordingly.
Tuesday, April 09, 2013 Comments (0)
Understanding local SEO citations
Latest Blog Posts
Online reviews are a huge part of how a company gets recognized on the internet and gain respect from customers and prospects. 3 ways customer reviews improve local SEO
Local search is becoming more about the community a small or midsize business creates around a brand.
Thursday, May 23, 2013 Comments (0)
3 ways customer reviews improve local SEO
People use local search as a way to get in contact with businesses in their community on the go, meaning they mostly interact with local company search results on their mobile devices. 4 ways to improve local search experiences on mobile
People use local search as a way to get in contact with businesses in their community on the go, meaning they mostly interact with local company search results on their mobile devices.
Tuesday, May 21, 2013 Comments (0)
4 ways to improve local search experiences on mobile
New local search trends, direct from Google's Matt Cutts
Google engineer Matt Cutts recently released a video for webmasters about upcoming trends in SEO, including local search. Google users and local SEO experts have seen a lot of recent changes from Google that have improved SEO for local businesses looking to optimize searches.
Tuesday, May 21, 2013 Comments (0)
New local search trends, direct from Google's Matt Cutts
Getting discovered on local search results opens up new ways to engage consumers while also giving businesses a chance to provide more thorough and useful information for interested parties. Local search evolving and impacting more businesses
Local search is expanding, and companies now have the opportunity to make better use of their businesses on a smaller, more community-based level.
Monday, May 13, 2013 Comments (0)
Local search evolving and impacting more businesses
The connection between social media and local search is very important, and Facebook is even taking it to the next level by incorporating it into its new Facebook Home phone. How Facebook Home uses local search
Social media is closely intertwined with local search, as social platforms have quickly become an important way for consumers to find businesses within their vicinity.
Friday, May 10, 2013 Comments (4)
How Facebook Home uses local search
Ranking high on local searches and developing a strong presence within immediate surroundings is beneficial for small and large businesses. Breaking down essentials of local SEO
Search engine optimization is an important way for websites to garner online visibility, and if companies are able to perfect their local SEO, they will begin to see significant growth.
Friday, May 03, 2013 Comments (0)
Breaking down essentials of local SEO
There are well-known mistakes that marketers should be aware of when planning their local SEO campaigns. Don't make these 4 local SEO mistakes
Google isn't exactly upfront about search engine optimization and the programs used to rank websites, but there are well-known mistakes that marketers should be aware of when planning their local SEO campaigns.
Thursday, May 02, 2013 Comments (0)
Don't make these 4 local SEO mistakes
Harness the power of local SEO through customer reviews
Small-business owners should know that customer review sites are important tools for local search marketing strategy.
Thursday, May 02, 2013 Comments (0)
Harness the power of local SEO through customer reviews
Optimizing a company website with local SEO efforts will convert more leads into customers and keep the brand on the leading edge of innovation. Capture mobile local searches with proper optimization
Consumers are interacting with brands on the go and companies need to capitalize on local searches on smartphones or tablets.
Wednesday, May 01, 2013 Comments (0)
Capture mobile local searches with proper optimization
Because social interaction declares a brand reputable, the more activity a company's profile has, the higher it will rank on regular searches and local search. How to boost local SEO with major social networks
Social media marketing is becoming an integral part of how search engines rank websites.
Tuesday, April 30, 2013 Comments (0)
How to boost local SEO with major social networks
Search engine optimization tactics should be centered around how to make sites rank better in Google and how to provide the most relevant content and useful visitor experience. How to attract journalists for better PR and local SEO
Businesses looking to benefit from local SEO need to start thinking about how to make their sites more reputable and attractive for interested parties.
Monday, April 29, 2013 Comments (0)
How to attract journalists for better PR and local SEO
A large part of spreading brand awareness is the ability to have a well-respected brand within the community and the overall industry. How to build solid links for better local SEO
As a company launches a website, it should start looking to gain reputability and garner a more established following with local search efforts.
Sunday, April 28, 2013 Comments (0)
How to build solid links for better local SEO
Consumers are researching brands online more than many may think, and local search is one of the ways in which they obtain a detailed focus of the brands they're interested in. How to make local SEO simple
Starting a local SEO strategy can help local businesses create a higher demand for their products or services within the immediate community.
Monday, April 22, 2013 Comments (0)
How to make local SEO simple
Local businesses looking to garner recognition within their immediate community should take into account how their website is viewed and whether it has a leg up on any of the surrounding competitors. How to improve local search efforts with content marketing
Google has been making a significant amount of changes to its programs and services and businesses should keep up and take advantage of the new local search opportunities offered.
Wednesday, April 17, 2013 Comments (0)
How to improve local search efforts with content marketing
Companies should already be incorporating local SEO strategies into their marketing programs because the future of businesses depend on recognition on a local level. 2 major reasons Google Plus is important for local SEO
As Google develops and expands its online presence, marketers should be aware of how every different facet of the search engine's service will play a role in local search efforts.
Friday, April 12, 2013 Comments (0)
2 major reasons Google Plus is important for local SEO
SEO experts know that there is more to a local search campaign that meets the eye, and preparing now will make the process run a lot smoother down the road. Learn how to time local search strategies perfectly
Proper local SEO execution requires a process and attention to detail. Once marketers have a plan down, they are able to perfect every step of the process for maximum return on investment.
Monday, April 08, 2013 Comments (0)
Learn how to time local search strategies perfectly
Local strategies can have considerable benefits for local businesses as well as global corporations and bring the brand straight to target audiences. 6 simple steps to immediate local search optimization
Starting a local search strategy is a great way for companies to garner the attention they deserve in the immediate community.
Sunday, April 07, 2013 Comments (0)
6 simple steps to immediate local search optimization
One of the most important parts of improving SEO is building a strong link system. How to build links for local search marketing
As companies look to improve their local searching marketing efforts, they should simultaneously look to build their brands' reputability.
Thursday, April 04, 2013 Comments (0)
How to build links for local search marketing
Increasing website visibility on all fronts is key and local SEO strategies, aided by other online tactics, can take a business to the next level. Benefits for PPC ads in local search marketing
Companies that want to take advantage of everything local search engine marketing has to offer can benefit from PPC campaigns and connecting with interested prospects on a different level.
Wednesday, April 03, 2013 Comments (1)
Benefits for PPC ads in local search marketing
A local search strategy depends on how much effort a company is willing to put in to see results. 3 steps to starting a local search strategy
Starting a local search strategy depends on how much effort a company is willing to put in to see results.
Tuesday, April 02, 2013 Comments (0)
3 steps to starting a local search strategy