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Home > Resources > Library > Media

Podcast: How to Create a Brand Identity for Your Small Business

Creating a brand identity for your small business is crucial, but where do you start? Our latest podcast has the need-to-know details!

Understanding Brand Identity

How do you create a brand identity for your small business? Our latest podcast has the need-to-know details and covers these questions to get you started:

  • What makes your brand different?
  • What are your brand values?
  • How are you connecting with customers?

Tips for identifying your brand:

  • Try creating a mission statement.
  • For visual learners, try a vision board.

Tips for interaction with your brand:

  • People love completing challenges.
  • Encourage social media activity.
  • Collect emails for retargeting campaigns.

Have questions? Make sure to send us an email to podcasts@revlocal.com and we’ll get back to you as soon as we can!
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