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Home > Resources > Library > Media

RevLocal Marketing Refresh: Google Changes Its Review Policy

Google has updated its review policy on business reviews, meaning that Google can penalize businesses that don't follow the new policy. Watch our video to learn more about the policy change.

The Latest Review Policy Updates

Update alert! Google changed its review policies for businesses which can greatly affect your Google My Business listing. 

Under the new policy, Google can choose to remove all of your Google reviews from your Google My Business listing if you selectively choose positive reviews, as well as discourage negative reviews from your customers. 

This update sounds scary, but we're here to help! In this video, our Renown manager, Zac Herr, will explain the new Google update and teach you what you need to know to work with the change, rather than against it. 

At RevLocal, we continually rework our review marketing platform, Renown, to adapt any rapid change. 

Are you interested in learning more? Learn more about Renown and how it can help your business with the Google review policy change.

And, if you're interested in learning more about review marketing, check out these resources: 

  • How Much Are Online Reviews Actually Worth?
  • Here Are 2 Reasons Why Customers Trust Online Reviews
  • Online Reviews vs. Word of Mouth: Which One Is More Important? 
Google Review Marketing

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